Tracking properly it’s the most important lesson ever on Facebook ads…if you want to run profitable ads for a long period of time, that is!
The way you need to run Facebook Ads must be with science, not emotion.
The emotional approach is to throw money at Facebook and hope your ads will convert.
When you put it that way, it sounds pretty weak, wouldn’t you agree?
The scientific approach is to gather data, review and analyze it, and make decisions on your campaigns based on what that data is telling you.
Doesn’t that sound stronger? More profitable? That way is how you will be able to run consistently profitable and scalable campaigns in the long run.
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